Research & insights on AI search for fashion and beauty
Original data and analysis on how ChatGPT, Gemini, Claude and Perplexity discover and recommend fashion and beauty brands.
Original research: 322 fashion and beauty brand websites in the US, Europe and Australia checked for what AI assistants can read — real crawler access tested through Claude, Gemini and Perplexity, plus robots.txt, server-rendered content, Product and Organization markup, sitemaps and llms.txt.
Buyer's guide · FashionThe Best AI Visibility Tools for Fashion Brands in 2026The best tools for tracking and improving how ChatGPT, Gemini, Claude and Perplexity recommend fashion brands, compared on engines, pricing, product-level tracking and product page optimization.
Buyer's guide · BeautyThe Best AI Visibility Tools for Beauty and Skincare Brands in 2026Which tools show whether ChatGPT, Gemini, Claude and Perplexity recommend your beauty or skincare products — and which help you fix it. Compared on engines, retailer and source analysis, product-level tracking and price.
Buyer's guide · EcommerceThe Best GEO Tools for Ecommerce Product Catalogs: Tracking and Optimizing AI Visibility by SKUBrand-level AI visibility is not enough for stores with large catalogs. These GEO tools track and improve how ChatGPT, Gemini, Claude and Perplexity see individual products.
ExplainerHow AI Shopping Assistants Choose Which Brands to RecommendHow ChatGPT, Gemini, Claude and Perplexity decide which fashion and beauty brands to name in shopping answers: retrieval, sources, product facts, consensus and why answers differ between engines.
Insight · AI shoppingAI Shopping in 2026: What Fashion and Beauty Brands Need to KnowHow AI assistants are changing fashion and beauty shopping in 2026: the growth in AI referrals, buying inside ChatGPT and Google AI Mode, agentic checkout, and what brands should do now.